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Today's Leader in Innovative Sales and
Sales Management Training
Who We Are
 Sandler
Training is the leading provider of a comprehensive set
of sales, management, leadership, coaching and related
training programs. The privately owned company was
founded in 1969 by David H. Sandler and Edna C. Sandler.
David was a visionary sales trainer, motivational
speaker and author of "You Can't Teach a Kid To Ride a
Bike at a Seminar." Sandler Training has grown
exponentially over the past 40 years to become the
training industry's most successful and widely used
sales and management curriculum and development
programs. Its key – and still unique - feature is its
ongoing reinforcement of Sandler's core teachings.
Through continued support and follow-up training
sessions, Sandler Training transforms the sales culture
of organizations, whether they are a Fortune 500 with
two thousand salespeople around the globe, or a small
business with just four sales reps.
What We Do
Sandler Training is based on reinforcement training.
Changing people's attitudes and behaviors and their
total mastery of a new selling methodology is not a
"quick fix" solution that happens in a one-day seminar
or an eight-week course. Producing lasting change in
people only comes about through ongoing reinforcement:
classroom-based training delivered every week.
Using its unequalled network of 225 Sandler Training
Franchises in the U.S.A., Canada, Mexico, the United
Kingdom and 11 other countries, Sandler solutions range
from a single-site company with a few sales
professionals serving local clientele to a global
enterprise with thousands of professionals serving
different geographic and business vertical markets.
Sandler's extensive curriculum covers sales, management
and leadership training, executive coaching and other
programs tailored to individual client needs.
For more than 30 years, Sandler Training has been a
leader in sales and sales management training. Sandler's
distinctive, non-traditional selling system and highly
effective sales training methodology have helped
salespeople and sales managers at every level take
charge of the selling process.
Sandler Training Offers Training for
- Salespeople
- Sales managers
- Sales teams
- Non-selling professionals
- Front-line employees
- Senior executives
And all Sandler Training programs apply today's most
advanced adult learning methodologies.
Sandler Training began franchising its training program
in 1983. Today, the franchise supports a growing network
of more than 175 North American franchises, and Sandler
International, the company's newest division, is
actively seeking overseas development partners.
Sandler Training Offers Franchisees and International
Area Developers...
Excellent Service and Support
- Initial training
- National training conferences
- Ongoing regional business development workshops
- Unlimited coaching by telephone
- Lead generation assistance
- Effective advertising, marketing and public
relations assistance
Protected Territories
In the U.S. and Canada, Sandler franchise territories
are geographically defined and population-based. The
franchisee's territory is the state in which the
franchisee resides, and is limited to one franchisee for
every 500,000 people in a state. Internationally, area
franchise developers receive geographic exclusivity (on
a national and/or regional basis).
Tap Into The $210 Billion Sales Training Market
The demand for quality sales training has rarely been
greater than it is today. Large U.S. corporations
currently spend $7.6 billion a year on improving the
skills of their salespeople, making salespeople the
third most highly trained group of employees after
executives and managers. And the majority of these firms
must look outside for at least some of their sales
training needs.
Through Sandler Training, you can tap this vast market -
and beyond.
Ask yourself if these characteristics fit you:
- I love to train and help other people grow.
- I have a passion for sales.
- I no longer fit the "corporate" mold.
- I am a good team player and also enjoy my
independence.
- I am trainable.
- I am willing to follow a proven system.
Leadership
David Sandler passed away in 1995. Edna Sandler
succeeded David as CEO and President from 1993 through
2007. Today, David Mattson, CEO, and Bruce Seidman,
President, son of David Sandler, continue to propel the
Sandler vision forward.
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