Home Care AssistanceTM Senior Care
Franchises:
Gain your share of one of the fastest growing markets
ever, with a rewarding business that never gets old!
 Five reasons why senior care is such a golden
opportunity
It’s no wonder Entrepreneur magazine called home
care one of the great business opportunities of all
time. Here are just some of the facts that make
eldercare such a ripe and long-lived industry:
- Customers immediately. The aging of the
baby boom generation now makes senior citizens—and
the pre-seniors who care for them—the fastest
growing population of the decade.
- Customers tomorrow. North America’s
senior population is expected to double within 30
years and grow for at least the next 50 years.
- A much-needed service. Still in its
youth, the senior care industry continues to provide
a valuable service to an underserved market.
- Tapping unprecedented wealth. Having
secured tremendous gains in real estate ownership
and retirement investments over many prosperous
decades, North American seniors are the most
affluent generation in history. Now living longer,
most wealthy seniors are eager to use their funds to
enjoy personal attention and the quality of life
they’ve been accustomed to—in their own home.
- Low overhead, with virtually unlimited growth
potential. Because your caregivers provide
services in their client’s own home, you can employ
hundreds of people—paid only for the hours they
work—without expanding beyond a simply-staffed
office.
Here’s why Home Care Assistance has the best model
The remarkable success of Home Care Assistance’s
franchises has much to do with our remarkably well
thought-out business model that includes these key
advantages:
- Lifestyle maintenance care focuses on
affluent clients. Unlike other senior care
companies that scramble for hourly
post-hospitalization cases with a limited duration,
our goal is to assist those seniors who choose to
continue living in their own homes instead of
downgrading to an institutional setting. Our clients
are not only able—but highly motivated—to demand a
greater number of hours of care.
- Shorter time to profit. We specialize in
live-in care. According to the MetLife Research
Institute, the average cost to a live-in client is
$200 per day—or $73,000 per year. You can see it
requires only a handful of live-in clients to
generate gross revenues of over $1,000,000 per year.
Plus, it is much easier to manage a small number of
highly profitable clients than it is to manage
hundreds of hourly care ones.
- Attractive to the best caregivers.
Live-in care allows for higher wages and better
working conditions for our caregivers. So our
caregiver positions are more sought after—making it
easier to find and retain good employees. That makes
jobs easier to staff.
- Exclusive caregiver screening tests. We
are the only company with the exclusive copyrighted
International Caregiver Screening Test. This
questionnaire was generated by our on-staff PhD
psychologists, to screen for honesty,
conscientiousness and the traits that make for a
desirable caregiver. These tests, along with
regularly conducted background checks—and our
nationwide bonded insurance carrier—deliver peace of
mind for our clients and franchisees alike.
- Not referral-dependent. Because we focus
on “lifestyle maintenance,” most of our client
referrals come from outside the medical referral
network. In fact, the majority of business comes
from direct inquiries from client families. This
means you don’t have to set up meetings at your
senior center or meet phone call quotas with
discharge planners or others with fickle or
short-tenure connections.
- North America’s most successfully
search-engine optimized, advertising-intensive,
brand-building franchise. With our proven
business model, you will target your ideal clients
through a highly successful ad campaign and be the
only business in town building a brand. Home Care
Assistance is consistently one of the top five
organically-ranked search engine listings on
Google.com. Through marketing and PR In the years to
come, we plan to create the most profitable and
dominant brand in the home care industry.
- Our “We Will Be There” guarantee. By
providing you with a business model that’s
attractive to the best caregivers, you’ll soon share
the respect that’s making us the most trusted and
reputable senior care provider. Plus our online
scheduling and personnel management system arms you
with the tools you need to quickly cover even
last-minute shift changes.
What does Home Care Assistance do for its
Franchisees?
Right from the beginning, we go the extra mile to help
you build a successful business.
- Large territories—backed with the latest
demographic analysis. Home Care Assistance
doesn’t overlap territories. In most cases, we award
only one franchise per metropolitan area. Then we
use sophisticated demographic information to
properly set the boundaries of your territory. We’ll
tell you in advance if your chosen area has the
population characteristics you need in order to
prosper. In fact, we won’t award a territory if the
demographics are not right.
- Help in establishing a superior retail
location. We help you locate your office in the
best spot possible. Our offices are located in
retail centers where traffic and visibility align
with the credibility and reputation of our
high-quality home care services. In many cases, we
visit sites with you to help choose the best
location. Unlike many other franchise companies,
these visits don’t come with a charge.
- Licensing assistance and consultation. In
a few states, a license is required for a home care
agency. We’ll tell you up front what the
requirements are and if you need this license to
operate a Home Care Assistance business. Then we’ll
introduce you to a consultant who will make this
process as nearly automatic as possible. Our team
will take care of the details.
- Centralized caregiver testing, scheduling and
billing. Automated scheduling is only just the
beginning. HCA is the only senior care franchise
system to do all individual office billing of
clients for you from a centralized location. This
saves you hours of work each week. Plus, we process
credit cards for you, as well.
- Extensive training and support—for
franchisees and caregivers. Excellent formal
training is just the start! There is far more to it
than just a class. Ongoing sharing of ideas,
educational materials, an annual franchisee
conference, and even our own Web log community help
make Home Care Assistance a close-knit franchise
organization.
- Coordinated advertising, marketing and
collateral programs. We also support your
franchise with commercials, customizable print and
outdoor advertising, brochures, newsletters and
other marketing—designed by an award-winning
creative team. We work with you to determine where
and when to advertise. We don’t even charge for use
of our ad agency’s services.
You can feel at home—with a home office that always
cares.
The people who founded the pilot office are those
selling the franchise, executing the training and
supporting our offices. You will not be talking to an
outsourced sales team that disappears once the agreement
is signed. In the end, our honest and intimate
relationship with our franchisees is one of our top
assets. Home Care Assistance is focused on your benefit
and the benefit of our clients.
 Q:
"What is the franchise fee?"
- $19,950 - less than 500,000 population
- $24,950 - 501K to 1 million
- $29,950 - 1 million to 1.5 million
- $34,950 - 1.5 million to 2 million
- $39,950 - 2 million to 2.5 million
- $44,950 - 2.5 million plus
This Franchise requires a cash
investment of: $100k
Find out for yourself why Home Care Assistance is the
best choice in the senior care franchise industry. Fill
out the form below for Free Information. |
